By: Shayla Kelley
Initial Findings: Mariah Carey has been a very well-known singer who is most famous for hitting her high-notes. During her New years performance, Carey’s lip syncing messes up and she eventually just stops singing along. The most effective strategies for Carey would be mortification and corrective action.
LINK: ATTACKING THE ACCUSER
Image Repair Tactics: For this project my partner and I will analyze how Carey was portrayed by the media after the messed up performance took place.
Audience Response: After the live performance went to shambles, Carey’s fans were outraged and confused. Carey tweeted a gif of herself saying, “SH** Happens”.
skelley 